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Controlling the marketing-purchasing interface : an analysis of personal contacts in industrial markets
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Controlling the marketing-purchasing interface : an analysis of personal contacts in industrial markets

Malcolm T. Cunningham

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Controlling the marketing-purchasing interface : an analysis of personal contacts in industrial markets by Malcolm T. Cunningham. ISBN 0946802149. Published by Dept. of Management Sciences, University of Manchester Institute of Science & Technology in 1984. Publication and catalogue information, links to buy online and reader comments.

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