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The fundamentals of advertising

John Wilmshurst

Publication Data

Title The fundamentals of advertising
Author John Wilmshurst
Contributor Chartered Institute of Marketing
Publisher Butterworth Heinemann
Publication date 1992
Publication location Oxford
Language English

Descriptive Notes

Includes index.

Topics

England

Catalogue Data

OBNB ID GB9487113
ISBN 10 0750602503
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1053 xiv,267p.,[8]p. of plates

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The fundamentals of advertising by John Wilmshurst. ISBN 0750602503. Published by Butterworth Heinemann in 1992. Publication and catalogue information, links to buy online and reader comments.

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