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Marketing research : marketing engineering applications

Gary L. Lilien

Publication Data

Title Marketing research : marketing engineering applications
Author Gary L. Lilien
Contributor Arvind Rangaswamy
Publisher Addison-Wesley
Publication date 1999
Publication location Reading, Mass.
Language English

Descriptive Notes

Disc in pocket inside front cover.

Topics

England

Catalogue Data

OBNB ID GB9908110
ISBN 10 0321046471
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83028

ISBD

P1053 vii, 150 p.

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Marketing research : marketing engineering applications by Gary L. Lilien. ISBN 0321046471. Published by Addison-Wesley in 1999. Publication and catalogue information, links to buy online and reader comments.

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