Marketing for hospitality and tourism :: Philip Kotler :: ISBN 0131193783 :: Pearson Prentice-Hall 2006 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing for hospitality and tourism
Author Philip Kotler
Contributors John Bowen, James C. Makens
Publisher Pearson Prentice-Hall
Publication date 2006
Publication location Upper Saddle River, N.J.
Language English

Descriptive Notes

"Pearson International edition."

Topics

Hospitality industry :: Marketing
013286413

Catalogue Data

OBNB ID GBA574684
ISBN 10 0131193783
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 647.940688

ISBD

P1008>4th 4th ed.
P1053 xxi, 932 p
P1042 Includes bibliographical references and index.

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Marketing for hospitality and tourism by Philip Kotler. ISBN 0131193783. Published by Pearson Prentice-Hall in 2006. Publication and catalogue information, links to buy online and reader comments.