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Mini cases in marketing

Lester Massingham

Publication Data

Title Mini cases in marketing
Author Lester Massingham
Contributors Geoffrey Lancaster, Institute of Marketing
Publisher Heinemann Professional
Publication date 1990
Language English

Topics

007373230

Catalogue Data

OBNB ID GB9014121
ISBN 10 043491312X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 vi,168p.

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Mini cases in marketing by Lester Massingham. ISBN 043491312X. Published by Heinemann Professional in 1990. Publication and catalogue information, links to buy online and reader comments.

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