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Lyndon Simkin

8 published titles

The marketing casebook

(Contributor)

1 edition

  • ISBN: 0415105137
  • Routledge
  • 1994
  • Details

The marketing casebook : cases and concepts

(Contributor)

2 editions

  • ISBN: 0415089506
  • Routledge
  • 1994
  • Details
  • ISBN: 1861526245
  • Thomson
  • 2001
  • Details

The marketing planning workbook : effective marketing for marketing managers

(Contributor)

1 edition

  • ISBN: 0415118913
  • Routledge
  • 1996
  • Details

The market segmentation workbook : target marketing for marketing managers

(Contributor)

1 edition

  • ISBN: 0415118921
  • Routledge
  • 1996
  • Details

Marketing briefs : a revision and study guide

(Contributor)

2 editions

  • ISBN: 0750653868
  • Butterworth-Heinemann
  • 2001
  • Details
  • ISBN: 9780750662000
  • Elsevier Butterworth-Heinemann
  • 2004
  • Details

Market segmentation success : making it happen!

(Contributor)

1 edition

  • ISBN: 9780789029188
  • Haworth
  • 2008
  • Details

Marketing planning : a workbook for marketing managers

(Contributor)

1 edition

  • ISBN: 9781844807826
  • South-Western Cengage Learning
  • 2008
  • Details

Marketing essentials

(Contributor)

2 editions

  • ISBN: 9781408011508
  • South-Western Cengage Learning
  • 2009
  • Details
  • ISBN: 9781408073681
  • Cengage Learning
  • 2013
  • Details

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