John A. Quelch
15 published titles
Cases in consumer behavior
(Contributor)
1 edition
- ISBN: 013118332X
- Prentice-Hall
- 1986
- Details
Multinational marketing management : cases and readings
(Contributor)
1 edition
- ISBN: 0201079968
- Addison-Wesley
- 1988
- Details
How to market to consumers : 10 ways to win
1 edition
- ISBN: 0471618535
- Wiley
- 1989
- Details
Sales promotion management
2 editions
- ISBN: 0137878052
- Prentice Hall International
- 1989
- Details
- ISBN: 0137881185
- Prentice Hall
- 1989
- Details
Global marketing management : cases and readings
(Contributor)
1 edition
- ISBN: 0201542803
- Addison-Wesley
- 1992
- Details
Global marketing management
(Contributor)
1 edition
- ISBN: 0201350629
- Addison-Wesley
- 1999
- Details
Instructor's manual to accompany Global marketing management, fourth edition
1 edition
- ISBN: 0201385147
- Addison-Wesley
- 1999
- Details
Strategic marketing cases for 21st century Asia
(Contributor)
1 edition
- ISBN: 0130276014
- Prentice Hall
- 2000
- Details
Cases in strategic marketing management : business strategies in Latin America
(Contributor)
1 edition
- ISBN: 0130894907
- Prentice-Hall
- 2001
- Details
The global market : developing a strategy to manage across borders
(Contributor)
1 edition
- ISBN: 0787968579
- Jossey-Bass
- 2004
- Details
The new global brands : managing non-government organizations in the 21st century
1 edition
- ISBN: 032432023X
- Thomson/South-Western
- 2006
- Details
Readings in modern marketing
1 edition
- ISBN: 9789629962401
- Chinese University Press
- 2006
- Details
Greater good : how good marketing makes for better democracy
1 edition
- ISBN: 9781422117354
- Harvard Business School Press
- 2007
- Details
All business is local : why place matters more than ever in a global, virtual world
1 edition
- ISBN: 9780241961643
- Portfolio Penguin
- 2012
- Details
Cases in strategic marketing management : business strategies in Muslim countries
1 edition
- ISBN: 0130283576
- Prentice Hall
- Details
