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David W. Cravens

3 published titles

Strategic marketing management cases

1 edition

  • ISBN: 0071123253
  • McGraw-Hill Irwin
  • 2002
  • Details

Strategic marketing

4 editions

  • ISBN: 0072466650
  • McGraw-Hill/Irwin
  • 2003
  • Details
  • ISBN: 9780071263351
  • McGraw-Hill
  • 2009
  • Details
  • ISBN: 9780071326230
  • McGraw-Hill
  • 2012
  • Details
  • ISBN: 9780078028908
  • McGraw-Hill Irwin
  • 2013
  • Details

The Oxford handbook of strategic sales and sales management

(Contributor)

1 edition

  • ISBN: 9780199569458
  • Oxford University Press
  • 2011
  • Details

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