Peter Doyle
8 published titles
Inflation : selected readings
(Contributor)
1 edition
- ISBN: 0140800328
- Penguin
- 1969
- Details
Analytical marketing management
(Contributor)
1 edition
- ISBN: 0063180189
- Harper and Row
- 1974
- Details
Marketing and the responsive university
1 edition
- ISBN: 0901945234
- University of Bradford
- 1976
- Details
Case studies in international marketing
1 edition
- ISBN: 0434903701
- Heinemann published on behalf of the CAM Foundation and the Institute of Marketing
- 1982
- Details
Marketing management and strategy
4 editions
- ISBN: 0130653500
- Prentice Hall International
- 1994
- Details
- ISBN: 0132622394
- Prentice Hall Europe
- 1997
- Details
- ISBN: 0273651501
- Financial Times/Prentice Hall
- 2002
- Details
- ISBN: 9780273693987
- Financial Times Prentice Hall
- 2006
- Details
Innovation in marketing
(Contributor)
1 edition
- ISBN: 0750641215
- Butterworth-Heinemann
- 1998
- Details
Value-based marketing : marketing strategies for corporate growth and shareholder value
2 editions
- ISBN: 0471877271
- Wiley
- 2000
- Details
- ISBN: 9780470773147
- John Wiley & Sons
- 2008
- Details
Marketing management : a strategic, value-based approach
(Contributor)
1 edition
- ISBN: 0470800968
- John Wiley & Sons Australia
- 2003
- Details