Orville C. Walker
7 published titles
Marketing strategy : planning and implementation
2 editions
- ISBN: 0256136920
- Irwin
- 1996
- Details
- ISBN: 0071168478
- McGraw-Hill
- 1999
- Details
Sales force management
(Contributor)
1 edition
- ISBN: 0256137870
- Irwin
- 1997
- Details
Marketing strategy : a decision-focused approach
(Contributor)
3 editions
- ISBN: 0072553936
- McGraw-Hill/Irwin
- 2003
- Details
- ISBN: 9780071263917
- McGraw-Hill Higher Education
- 2008
- Details
- ISBN: 9780070171466
- McGraw-Hill/Irwin
- 2011
- Details
Churchill, Ford, and Walker's sales force management
(Contributor)
1 edition
- ISBN: 9780071116053
- McGraw-Hill Education
- 2006
- Details
Marketing strategy
(Contributor)
1 edition
- ISBN: 0072961902
- McGraw-Hill Irwin
- 2006
- Details
Marketing management : a strategic decision-making approach /
(Contributor)
1 edition
- ISBN: 9780071101097
- McGraw-Hill Irwin
- 2008
- Details
Churchill/Ford/Walker's sales force management
(Contributor)
1 edition
- ISBN: 9780073404851
- McGraw-Hill Irwin
- 2011
- Details
