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Jerry C. Olson

5 published titles

Advertising and consumer psychology. Vol.3

(Contributor)

1 edition

  • ISBN: 0275921549
  • Praeger
  • 1986
  • Details

Consumer behaviour and marketing strategy

(Contributor)

1 edition

  • ISBN: 025622529X
  • McGraw-Hill
  • 1999
  • Details

Consumer behavior and marketing strategy : J. Paul Peter, Jerry C. Olson

(Contributor)

2 editions

  • ISBN: 0256261903
  • Irwin/McGraw-Hill
  • 1999
  • Details
  • ISBN: 0072410647
  • McGraw-Hill
  • 2002
  • Details

Consumer behavior and marketing strategy

(Contributor)

2 editions

  • ISBN: 9780073529851
  • McGraw-Hill/Irwin
  • 2008
  • Details
  • ISBN: 9780071259354
  • McGraw-Hill
  • 2008
  • Details

Consumer behavior & marketing strategy

(Contributor)

1 edition

  • ISBN: 9780071267816
  • McGraw-Hill
  • 2010
  • Details

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