Graham J. Hooley
6 published titles
Competitive positioning
1 edition
- ISBN: 0131555995
- Prentice Hall
- 1993
- Details
Marketing strategies for the 21st century : lessons from the top Hungarian companies
1 edition
- ISBN: 1854493507
- Aston Business School, Research Institute
- 1997
- Details
Internationalization : process, context and markets
(Contributor)
1 edition
- ISBN: 0312213298
- Macmillan
- 1998
- Details
Marketing strategy and competitive positioning
3 editions
- ISBN: 0133712532
- Prentice Hall Europe
- 1998
- Details
- ISBN: 0273655167
- FT Prentice Hall
- 2004
- Details
- ISBN: 9780273706977
- Financial Times Prentice Hall
- 2008
- Details
Marketing strategy & competitive positioning
1 edition
- ISBN: 9780273740933
- Financial Times Prentice Hall
- 2012
- Details
Marketing in the UK : a survey of current practice and performance
1 edition
- ISBN: 0902130218
- Published on behalf of the Institute of Marketing
- Details